Link exchange - Reciprocal links manager

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Link exchange :: Reciprocal links manager

I. Link Exchange / Reciprocal Link Exchange

II. Quality link exchange and reciprocal links

III Link exchange software - Reciprocal links manager

What is Link Exchange ( Reciprocal Link Exchange ) ?

Link Exchange ( Reciprocal Link Exchange , Links Swap , Link Trade etc.) is the most accessible way to improve your website's link popularity and achieving best search engine positioning and increase your website's traffic. Building link popularity through link exchange (links swap) means to find partner sites whose webmasters are willing to add a link pointing to your website, in exchange to a link pointing to their website from yours.

It is important to find link exchange partners among websites that offer a good match with the content and the theme of your own website. The partner website's theme or topic is the first thing to review, because search engines give more "weight" to a link from a website that has a similar topic to yours. Websites with themes or topics that are related to, or complement, your website's theme should be considered as your main links swap partners.

back to top -> Link exchange - Reciprocal links manager

I. Link Exchange / Reciprocal Link Exchange definition

II. How to do quality link exchange and get high quality reciprocal links

III Link exchange software - Reciprocal links manager


Quality link exchange and reciprocal links

The amount of quality link exchange links to your site is one of the most important criteria used by search engines to rank your pages. Therefore, a well conducted link exchange campaign is one of the most effective Internet marketing strategies you can follow.

Remember that to search engines not all links are created equal: some links are more important and will have more value than others. The best links are those from high quality, highly ranked pages with a topic related to your site.

These are the steps you must follow for a successful link exchange campaign:

  1. Create a Links page on your site, where you can place links to all the sites that link to you. Make sure to provide clear instructions on how to link to you, including the exact HTML code you want your link partners to use. For instance:

    <a href="http://www.freelance-help.com">Freelance Programming Job - Freelance Employment</a> - Need cheap custom programming, script installations, unique web site design, search engine optimization or any other IT stuff? Or you maybe provide those services? Check this free guide to learn more about cheapest and best freelance market places on the Net!

    as a link which will appear like this at our link exchange partner's sites:

    Freelance Programming Job - Freelance Employment - Need cheap custom programming, script installations, unique web site design, search engine optimization or any other IT stuff? Or you maybe provide those services? Check this free guide to learn more about cheapest and best freelance market places on the Net!

  2. Download the Google toolbar: The Google toolbar is an addition to your Internet Explorer browser that will display the Page Rank of every page you visit. Page Rank is Google's way of telling you if a page is important and ranks well. If a page is related to the topic of your site and has a high Page Rank, you definetely want them to link to you. To download the Google toolbar, go to http://toolbar.google.com/ and follow the instructions.

    There's an alternative to Google Toolbar located on our site - Google Ranking Report - PageRank Check Tool which will help you determine quality of page by giving you ability to check PageRank on the potencial link exchange URLs you enter.
  3. Go to the major search engines and search for your target keywords (the words you think people will use to find sites like yours). Click on each of the results and see if the site:

a. Is complementary (non-competitive) with your site

b. Has a good Google Page Rank

c. Has a links page.

If it does, put it on your list of selected potencial reciprocal link exchange sites.

  1. Write to the webmasters of the selected sites and ask them for a link exchange, following these guidelines:

    1. Place a link to them on your own site before contacting them.

    2. Start your letter by explaining the nature of your site, how does it relate to theirs, and how both would benefit from the exchange.

    3. Give them the URL of your links page, so they can see their link and make sure that their link information is OK. The fact that they see their link on your site will make them more inclined to reciprocate.

    4. Give them the exact HTML code that they should use to link to you. By all means, include your main keywords in the link text since that will give you a boost with the search engines. For example, if you own a pet supplies store called Petmart, and assuming that your main keywords are "pet supply store", it is better to make the link text: Petmart - The Pet Supply Super Store, instead of just Petmart.

  2. Keep track of what you're doing: maintain a spreadsheet where you can write down the name of each target link exchange site, their webmaster's email address, their URL, the URL of their links page, the date you first contacted them, and the date when they finally placed the link to your site. If you don't see your link after a couple of weeks, send them a reminder. If you don't get a response in another week, remove the link you originally placed on your site and move on.


by Mario Sanchez

You can use some Link exchange software tools or reciprocal links manager in order to automate things - link exchange software makes your link exchange campaign easy.

back to top -> Link exchange - Reciprocal links manager

I. Link Exchange / Reciprocal Link Exchange definition

II. How to do quality link exchange and get high quality reciprocal links

III Link exchange software - Reciprocal links manager

Link exchange software - Reciprocal links manager


 



Automate Linking with Link exchange software - Reciprocal Links manager

Unfortunatelly, link exchange promotion is time consuming. The Automate link exchange software can makes our life easier.

With the automate link exchange software you can make your link exchange campaigns fast and efficient. The software organizes and keeps track of your link exchange partners. It also automates the procedure of exchanging links so that you can concentrate on developing your site.

General Link exchange software - Link manager Features and benefits:

1. Increasing Website Traffic

2. Increasing Link Popularity and Search Engine Ranking (Google Ranking Report - PageRank Check Tool)

3. Save Time and Money by Automatic Link Management

4. Automatic Reciprocal Link checking - Catch Cheaters Automatically!

5. Better Communication with Webmasters - Automatic Email Notification

6. Increasing Link Reputation - Control how people describes your site

7. Enrich Your Site Content and Better Organize Your Link Pages

8. Build Search Engine Friendly Link Pages

9. Customize and Standardize Link Page Appearance

10. Import Existing Link Pages

back to top -> Link exchange - Reciprocal links manager

I. Link Exchange / Reciprocal Link Exchange definition

II. How to do quality link exchange and get high quality reciprocal links

III Link exchange software - Reciprocal links manager

 

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